choosing the right domain name

Choosing a domain is very important, it is easily one of the most important branding tools a business can use and will affect how easily your clients interact with you online and through email.

Tips & tricks

Here are some tips when choosing your domain name:

  1. Stick with .co.za (establishes local trust) if you are in South Africa. A .com may be appealing, but you should focus on where your target audience is situated.
  2. Use keywords in your domain name (helps you rank better, but can be hard to incorporate it into your domain name! e.g. paperseller.co.za)
  3. Keep your domain name short.
  4. Make it easy to pronounce and spell.
  5. Keep it unique and brand worthy.
  6. Avoid hyphens in domain name.
  7. Avoid doubled letters (e.g. www.happinesssystems.co.za)
  8. Leave room to expand (Your business may change overtime, for example Amazon started as an online bookstore!)
  9. Research your domain name (it may be taken already!). Use this link to see if your domain name is available.
  10. Ready to register a domain name? Let us do it for you for only R99 per year. Register, or complete the form below.